Investment DateJuly 2015
Partners I, L.P.
LeadershipDan Hobin, CEO & Co-Founder
Exit DateAugust 2021
G5 is a SaaS digital marketing platform for multiple real estate verticals.
G5 simplifies the complexity of digital marketing with a cloud-based platform that creates, measures, and optimizes the customer experience – from awareness to advocacy – for a fraction of the cost of traditional marketing approaches.
THE PEAKEQUITY IMPACT
Made key leadership additions and built out independent Board of Directors
Invested in the product to drive higher gross margins and improve strategic positioning
Improved predictability and scalability of GTM capabilities
Three PeakEquity operating executives working with management to drive towards an outsized outcome