G5 is a SaaS digital marketing platform for multiple real estate verticals.

G5 simplifies the complexity of digital marketing with a cloud-based platform that creates, measures, and optimizes the customer experience – from awareness to advocacy – for a fraction of the cost of traditional marketing approaches.

Key Highlights

Multi-Billion Addressable Market
7500+ Properties across 500+ Companies
14+ Years of Industry Experience
2.5X More Lead Conversions than the Real Estate Industry Average


  • Made key leadership additions and built out independent Board of Directors

  • Invested in the product to drive higher gross margins and improve strategic positioning

  • Improved predictability and scalability of GTM capabilities

  • Three PeakEquity operating executives working with management to drive towards an outsized outcome

We selected PeakEquity as our partner due to their broad set of experiences in building sustainable high growth software companies. Their efforts post-closing have made a substantial difference in our growth trajectory.

Dan Hobin, CEO & Co-Founder