
Predictive Brandtech to help outsmart your competition
Location
New York, NY-
Website
www.bera.ai -
Status
Current Investment Date
January 2020-
Fund
PeakEquity
Partners I, L.P. -
Leadership
Ryan Barker, CEO & Co-Founder -
Social


BERA is a global SaaS company that is disrupting how brands measure, manage, and maximize their customer relationships.
BERA SaaS platform makes it possible for business leaders to see the real-time key metrics of their brands by audience, category, and within broader cross-category contexts. BERA returns actionable insights and predictive intelligence to guide the decisions that lead to proven brand performance and business value.

Key Highlights




THE PEAKEQUITY IMPACT
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Made key leadership additions and built out independent Board of Directors
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Two PeakEquity operating executives working with management to drive toward an outsized outcome
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Accelerating strategic partnership momentum and scalability of GTM capabilities
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Improving road-mapping and product management functions of the business