BERA is a global SaaS company that is disrupting how brands measure, manage, and maximize their customer relationships.

BERA SaaS platform makes it possible for business leaders to see the real-time key metrics of their brands by audience, category, and within broader cross-category contexts. BERA returns actionable insights and predictive intelligence to guide the decisions that lead to proven brand performance and business value.

Key Highlights

$4Bn+ Addressable Market
F5000 Client Base
100+ Intelligence Metrics
85+ Countries Measured


  • Made key leadership additions and built out independent Board of Directors

  • Two PeakEquity operating executives working with management to drive toward an outsized outcome

  • Accelerating strategic partnership momentum and scalability of GTM capabilities

  • Improving road-mapping and product management functions of the business

PeakEquity and its operating executives have differentiated experience in building software companies. This experience is highly valuable to BERA as we continue working to execute on our vision and accelerate global growth.

Ryan Barker, CEO & Co-Founder